A staggering 11,341 visitors attended this year’s Cleaning Show, making the three day event which closed its doors on Thursday, 21 March a great success for both visitors and exhibitors alike.
Martin Scott, Exhibition Sales Director, said: “The Cleaning Show 2013 exceeded all our expectations and was a clear demonstration that the UK cleaning industry continues to thrive despite tough economic times. In 2011, 7652 visitors attended the event so to find out that over 11,000 people attended the show this year is an incredible increase.
“As organisers we were struck by the quality of the 160 plus exhibitors and the amount of genuine innovation on show. We welcomed almost 50 new exhibiting new businesses to this year’s event and we look forward to seeing them all again in 2015 when The Cleaning Show will be held at Excel, London for the first time.”
Andrew Large, Secretary General of the British Cleaning Council said: “The 2013 Cleaning Show has been fantastic for all the trade associations in the sector. Our stand has been busy from start to finish and we are looking forward to converting all of our leads into new members. Moving to London in 2015 is an excellent move for the show and we look forward to seeing everyone there.”
Visitors at The Cleaning Show 2013
The daily window cleaning competition hosted by the world’s fastest window cleaner Terry Burrows
Gareth Leicester, Regional Manager GB for Robinsons Services, visited and said: “I was really impressed by the time attendant systems and fingerprint technology, which are both very interesting.”
Exhibitors too were full of praise for the event. Emma Wood from Disposables UK Group said: “It’s been a brilliant show. We’ve had in excess of 250 leads from quality visitors. We are very enthusiastic and are fully committed to the industry and this event. This has definitely been our best show and we have high hopes for some great return in the coming months.”
David Yli-Juuti, Vice President at Tersano said: “This has been the first show for us in the UK. We’ve met many very interesting people to follow up with from all kinds of disciplines. There was interest from varying industries such as councils, schools, facility managers and contract cleaners. It has been well worth attending. We are happy about the move to London and would recommend the show to other colleagues.”
The Cleaning Show Twitter feed proved to be an excellent new marketing tool with tweets containing mentions of @TheCleaningShow reaching over 57,000 accounts, while the hashtags #TheCleaningShow and #Cleaning Show were mentioned in posts reaching 140,000 Twitter users.
Other activities that proved particularly successful were the hugely popular seminar programme, the daily window cleaning competition, the presentation of the window cleaner of the year award and the Innovation Awards, where all the finalists and entrants were on show for the first time in the Innovation Zone area.
More information on The Cleaning Show can be found on its website: www.cleaningshow.co.uk
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